Incentives are a part of your wellness strategy.  This is a great article about the use of incentives at work.  The Wellness Council discusses the use of incentives within our AchieveWELL process, and we call it reward optimization, because the goal is to help get employees to make a change and reward them for it.  Are you using incentives to optimally as a reward for healthier behavior?

http://www.reuters.com/article/2015/03/26/us-usa-healthcare-wellness-idUSKBN0MM0BB20150326